Bulls Logo

I've had logos on my mind since discovering the great lesson plans on the Cooper-Hewitt website and thinking about the role of design in art education. So I was pretty amused by the recent discovery among sports bloggers that when you turn the Chicago Bulls logo upside down, it looks like a robot sitting on a park bench reading a book:


I am wondering (1) whether this was intentional when the logo was originally designed, and (2) why people are assuming the robot is reading a bible. It looks like a generic book to me...and I would guess most robots aren't religious. Artbot, your thoughts?